When it comes to stories today, we’re lying to ourselves. And we don’t even care. Let me see if I can illustrate. Have you ever been reading a book or article or watching a movie or television show and thought, wait … who wrote this again? In that moment we might quickly scroll to the top of the screen and check the byline, flip back the cover to see whose name is on it, or search Google. Or, more likely, we’ll just keep reading and watching. In most cases we find authors inconsequential![]()
